BLOG / DIGITAL MARKETING

Is Cliqly the Right Email Marketing Tool for Your Business?

By Ryan Truax|Published July 19, 2025|Updated November 27, 2025

Email marketing is one of the most effective and affordable ways to engage with your audience, drive conversions, and grow your brand. With so many tools available, it can be hard to know which one fits your goals, your workflow, and your budget. One name you might have come across lately is Cliqly. But what is Cliqly, and how does it stack up against other email marketing platforms?

In this guide, we’ll walk through the key features of Cliqly email marketing, its pros and cons, and compare it with other popular tools on the market to help you make an informed decision.

What Is Cliqly?

Cliqly is an email marketing platform designed to help businesses get up and running quickly, even without an email list or copywriting experience. Its standout feature is that it offers done-for-you email content and curated subscriber lists, allowing you to start sending messages as soon as you register at Cliqly.com.

For small businesses looking for speed and simplicity, this can sound like a dream. But is convenience the same as effectiveness? Let’s take a closer look.

What Makes Cliqly Unique in Email Marketing?

If you’ve ever been staring at a blank email draft or struggling to build a subscriber list from scratch then the Cliqly approach to email marketing might feel like a shortcut.

Here’s what sets the platform apart:

• Instant Campaigns: When you register with Cliqly.com, you get access to pre-written email templates and pre-selected audiences.User-Friendly Editor: Cliqly’s drag-and-drop tools make it easy to build and schedule campaigns, even for beginners.Built-in Analytics: You can track opens, clicks, and campaign performance from the same dashboard.

These features are appealing to creators, coaches, and entrepreneurs who want to get started fast. However, speed isn’t always synonymous with strategy.

The Key Advantages of Cliqly Email Marketing

Many users love this about Cliqly:

• Quick Setup: The biggest selling point by far is that you can start emailing right away. For solopreneurs or time-strapped business owners, that kind of efficiency is hard to ignore.
• Pre-Built Resources: The platform provides ready-made emails, subject lines, and templates. This is super helpful if you don’t have a copywriter on hand or if you’re completely new to email marketing.
• No List Required: This is where Cliqly really differs from most platforms. Instead of building your own list, you get access to a pre-generated one which might sound like a time-saver, but we’ll explain the risks in the next section.

Where Cliqly Falls Short

Before you sign up with Cliqly, it’s important to consider the trade-offs of using a tool that skips over list-building fundamentals.

1. Compliance Concerns

If you’re emailing people who haven’t opted into your content, you may run into issues with regulations like CAN-SPAM, CASL, or GDPR. This could impact your deliverability—or worse, your legal standing.

2. Lower Engagement Rates

A cold email list won’t perform the same as one you’ve nurtured organically and so you might see lower open rates and more unsubscribes.

3. Spam Risk

Additionally, when recipients don’t recognize your brand they’re more likely to mark your messages as spam, which can hurt your sender reputation.

4. Missed Personalization

Since these lists aren’t built around your niche or audience, it’s harder to write truly relevant, value-driven emails.

5. Long-Term Strategy Gaps

Cliqly gets you started quickly, but doesn’t help you build lasting customer relationships or long-term email marketing infrastructure.

Comparison: Cliqly vs. Other Email Marketing Platforms

To help you decide if Cliqly email marketing is the best option for your business, here’s a side-by-side comparison with other major tools:

Note: While Cliqly may suit those who need fast execution, most other tools offer more comprehensive strategies focused on long-term audience growth, compliance, and personalization.

Best Practices: Building a List the Right Way

Instead of relying on a pre-built list, consider creating your own audience from the ground up. Why?

• You’ll get higher engagement and better deliverability.
• You stay compliant with email laws.
• You build brand trust over time.

Simple Ways to Grow Your Own List

• Add opt-in popups or bars to your landing pages.
• Offer lead magnets like guides, templates, or discount codes.
• Use social media to drive traffic to your sign-up page.Include signup forms in blog posts and videos.

And with Leadpages, building these assets takes minutes, not hours. Our drag-and-drop builder makes it easy to create high-converting landing pages and popups that sync with your email marketing platform of choice.

Should You Use Cliqly?

Cliqly.com is best suited for:

• Entrepreneurs who want to get started quickly.
• Users who prioritize speed over personalization.
• Marketers who are exploring affiliate-style monetization.

However, if your goal is to grow a sustainable list, build community, and create long-term relationships with your audience, other platforms, when paired with Leadpages, offer greater flexibility and results.

Final Word: Email Marketing That Actually Works

The right email marketing platform isn’t just about convenience; it’s about choosing a system that aligns with your strategy, goals, and values.

While Cliqly email marketing offers a fast track to sending emails, its shared lists and premade content come with real trade-offs. If you're focused on sustainable growth, consider building your own list with targeted landing pages and opt-ins. Tools like Mailchimp, ConvertKit, or ActiveCampaign, primarily when used alongside Leadpages, can help you do just that.

Ready to build your own list the smart way? Start your free 14-day trial of Leadpages and launch a custom landing page in just minutes. No coding, no guesswork, just results.

Try Leadpages free for 14 days to start building your list today.